New iPod+Nike Technology To Blend Music and Workout
Nike and Apple have teamed up to create some new technology that
allows the iPod to become more integrated into the running experience,
including real-time feedback on your pace (spoken into your
headphones), tracking calorie burn on your iPod, and more. Check out
the demo here.
Here's an excerpt from the Business Week story:
"The co-branded kit comes with a sensor that fits inside compatible
Nike footwear -- sold separately -- and a wireless receiver that
attaches to the iPod.
Data on running time, distance, pace and calories burned would be
stored on the iPod, which could then display the information
on-screen or deliver it audibly through headphones.
After the workout, the data also could be automatically sent to a
personal runner's log at the new nikeplus.com Web site whenever the
music player is synchronized to Apple's iTunes program.
The iPod will also incorporate a new "Power Song" feature, so a
user can instantly queue up a piece of music for extra motivation
at the push of a button.
The $100 Nike+ Air Zoom Moire shoe will be the first footwear
designed to talk to the iPod, and more are planned, said Trevor
Edwards, Nike's vice president of global brand management."
Available July 13th, according to the San Jose Mercury News.
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